vivaaerobus launches flights to Villahermosa from Cancun, and adds Reynosa to its Mexico City network

  • Mexico’s ultra-low-cost airline vivaaerobus, the airline analysed this week, has expanded its presence at Cancun (CUN) with the launch of a domestic route on 12 March. Villahermosa (VSA) will be served with double-weekly frequencies using one of the company’s 737-300s. vivaaerobus first entered Cancun in mid-2009 and has previously served three domestic destinations. Additionally, a new service connecting Mexico City (MEX) and Reynosa (REX) was launched on the same day. Three weekly flights will connect the north-eastern city with the capital. Direct competition on the Reynosa route includes 34 weekly frequencies provided by Aeroméxico, while the route from Cancun is currently not served by any other carrier, although scheduled services were offered by Aeromar and ALMA prior to 2008.  Juan Carlos Zuazua, CEO vivaaerobus, underlines: “At the end of 2011, 30% of all our routes involved new destinations; we target markets with nil or limited connectivity, providing considerable cost and time savings to our customers.”

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