|Baboo starts three new routes this week from Geneva to London City, Marseille and Milan Malpensa. In December, they will become the first airline to offer international scheduled flights to ‘London Oxford’ from Geneva (once weekly).|
Baboo (formerly known as flybaboo) has been around since 2003, operating regional services from its base in Geneva. Having originally operated Q300s and Q400s, the airline’s current fleet consists of three Embraer E190s and two Q400s. This winter, the airline will be responsible for around 5% of scheduled seat capacity at Geneva airport (at least until the ski season starts) and almost 8% of flights. In terms of movements, this ranks the airline fourth at the airport after easyJet, Swiss and Lufthansa.
|Source: OAG Max Online for w/c 9 November 2009|
At the start of the winter season, the airline is serving 13 destinations non-stop from the airport with Oxford flights starting on 19 December. Just over one-third of all flights are to Italian destinations with a further third to French destinations. Apart from routes involving Geneva the airline also operates scheduled flights this winter between Marseille and Milan Malpensa, Athens and Nice, Nice and Venice. A deal with Air France/KLM subsidiary CityJet will also enable onward connections on the Geneva – London City route to Dublin, Dundee and Edinburgh.
Central and Eastern European routes not a success
Although Bucharest is currently served year-round, it is the only Central and Eastern European route that appears to have been a success for the airline. It has previously tried Kiev, Prague, St Petersburg, Sofia and Zagreb, none of which currently appear in the airline’s schedules. During the recent summer season, the airline operated seasonal scheduled services to Biarritz, Ibiza, Larnaca and St Tropez.
Competition on the airline’s routes this winter comes from Alitalia (on Rome), easyJet (on Bordeaux, Geneva, Naples and Rome), and Swiss (on Athens, Bucharest and London City). The new Marseille and Milan Malpensa routes are currently uncontested.
|Henri Hourcade, general manager Air France/KLM UK & Ireland and Jacques Bankir, Baboo’s CEO this week celebrated the new partnership between Air France’s CityJet and Baboo, which allows passengers to transfer between the two airlines’ flights at London City Airport, one of Baboo’s new destinations for this week. Read more about this week’s new routes.|