Blue Islands targets business traffic between Jersey and London City
- Blue Islands, the regional airline in the Channel Islands, on 18 April began flying between its Jersey (JER) base and London City (LCY). Flights operate 11 times weekly, initially with Dornier aircraft, but from 18 May with the airline’s newly acquired 48-seat ATR42-500 aircraft previously operated by Contact Air. This resumes services on the route that was last operated by CityJet until October last year. The airline does not aim for point-to-point traffic only, as Blue Islands’ General Manager Rob Veron pointed out: “This new route is part of our strategic plan to grow the airline. Our aim is to put Jersey at the financial heart of Europe. Our Blue Island’s network makes Jersey the hub for direct connections to the IOM, Zurich, Geneva, London City and Southampton not to mention Guernsey, its closest financial neighbour. These very rare peak slots that we have secured for Jersey are just perfect for this route.” The first flight took off with a 60% load factor and 11% of bookings were made since the Friday before the inaugural Monday flight.
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