JetBlue adds Dallas/Fort Worth and Nantucket to confirm #1 position at Boston Logan; now serves 45 destinations

jetBlue staff celebrated the Boston-DFW route launch by wearing blue lobster hats.

A near stereotype-free Boston-DFW route launch arrives in Texas on May 1, scooping Route of the Week. JetBlue is now Boston’s biggest carrier, despite only serving the airport since 2004. (Contrary to the myth, popularised by Phoebe in Friends, apparently lobsters don’t mate for life.)

Last year, Boston Logan International Airport in Massachusetts was the 19th busiest airport in the US with 28.9 million passengers, up a healthy 5.4% on 2010. Domestic traffic represents over 85% of the airport’s demand and the leading airline is JetBlue, which only began services from the airport in January 2004. In 2011 the New York based airline carried one-quarter of the airport’s domestic traffic, and currently accounts for 22% of the airport’s scheduled weekly seat capacity, helped by the launch of new routes this month to Dallas/Fort Worth (on 1 May – year-round service) and Nantucket (on 17 May until 4 September). This brings to 45 the number of destinations JetBlue serves non-stop from Boston, though a number of these are only operated either in the summer or winter season. No other single carrier currently serves more than 20 destinations from the airport.

jetBlue at Boston Destinations served by season 2004-2012

Source: Innovata

Five Florida routes among the top seven for JetBlue

Analysis of US government statistics for passenger numbers in 2011 reveals that Orlando and Fort Lauderdale in Florida are JetBlue’s two biggest routes from Boston, with airports in Florida filling five of the top seven places. Orlando also had the highest annual load factor of just over 90%.

JetBlue's top 12 routes from Boston Departing passengers in 2011 (and load factor)

Source: US BTS

JetBlue faces a variety of competing airlines on its Boston route network especially on its East Coast routes. On many of its services to the Caribbean, the airline faces no direct competition.

Region Destination (WF, v Competing Airlines)
Caribbean Aruba (8), Bermuda (5, Delta), Cancun (2), Punta Cana (3), Saint Maarten (1), San Juan (21), Santiago D.R. (3), Santo Domingo (7)
East Coast

(excluding Florida)

Baltimore/Washington (35, v AirTran & Southwest), Buffalo (28, v US Airways), Charlotte (14, v US Airways), Newark (27, v United), New York JFK (46, v American & Delta), Pittsburgh (20, v US Airways), Raleigh-Durham (27, v Delta), Richmond (13, v US Airways), Washington Dulles (28, v United), Washington Reagan (47, v US Airways)
Florida Fort Lauderdale (34, v Spirit), Fort Myers (21, v AirTran), Jacksonville (14), Orlando (42, v AirTran & Delta), Sarasota/Bradenton (5), Tampa (21), West Palm Beach (14)
West Coast Las Vegas (13), Long Beach (5), Los Angeles (13, v American, United & Virgin America), San Diego (7), San Francisco (20, v United & Virgin America), San Jose (5), Seattle (7, v Alaska Airlines), Phoenix (7, v Southwest & US Airways), Portland (4, v Alaska Airlines)
Other Austin (7), Chicago O’Hare (14, v American, Spirit & United), Dallas/Fort Worth (21, v American & Spirit), Denver (13, v Southwest & United), New Orleans (7)
Source: OAG Max Online for w/c 7 May 2012

Access to Washington National was finally granted in 2010 and the airline began serving the downtown airport on 1 November of that year. Another major airport, Newark, was added in May 2011.

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