New airline routes launched (2 – 8 July 2013)

Jeju Air’s Seoul Incheon to Tokyo Narita

Celebrations in both Seoul and Narita accompanied the launch of Jeju Air’s latest route addition.

  • Jeju Air became the fourth South Korean airline to operate on the 1,300-kilometre route from Seoul Incheon (ICN) to Tokyo Narita (NRT) on 4 July. Competing with Korean Air (35 weekly flights), Asiana Airlines (27), Japan Airlines (14), AirAsia Japan (seven), Eastar Jet (seven) and United Airlines (seven), Jeju Air offers two daily 737-800 flights on the route.

Lufthansa’s Jerez to Frankfurt

Impossible as it may sound, the cake awaiting Lufthansa’s inaugural arrival in Jerez de la Frontera was entirely edible – even the sandy beach, made of crushed cookies. Cutting it were Rafael de Reyna, Jerez Airport Director; Javier de Torre, government deputy commissioner in Cadiz; Thorsten Kuehl, captain of the maiden flight,; María José García-Pelayo, Mayor of Jerez; Inmaculada Olivero, representative of the Cadiz Tourism Board; Antonio Saldaña, Deputy Mayor at Jerez; and Stefan Declerck, Horeca’s representative.

  • Lufthansa increased its seasonal offering from its Frankfurt (FRA) hub on 5 July, when it commenced thrice-weekly services to Antalya (AYT) in Turkey, and twice-weekly services to Jerez de la Frontera (XRY) in southern Spain. While flights to both destinations are carried out using A321s, the market to Antalya is the more competitive out of the two with Condor (13 weekly flights), SunExpress (13), TUIfly (seven) and SunExpress Germany (two) offering their services. Jerez in contrast presents Lufthansa with competition from Condor (four weekly frequencies) and TUIfly (two).

The rest of this week’s new routes (A – Z by airline)

  • Air Canada rouge, the new venture leisure airline from Air Canada, which is profiled this week, launched with a total of 14 routes. However, 12 of these were previously served by Air Canada mainline. The only genuinely new routes were from from Toronto (YYZ) to Edinburgh (EDI) and Venice (VCE), both of which will be operated with three weekly flights for the rest of the summer season using 767-300s. The carrier faces competition only on the 6,900-kilometre route to northern Italy, with Air Transat offering a weekly schedule to Venice.

Simonas Bartkus, Air Lituanica’s CCO; and Hanne Buis, Amsterdam Schiphol’s Director Aviation Marketing, led the celebrations marking the airline’s maiden arrival to the Dutch city. Schiphol Airport prepared a  short movie from the celebration. 

  • Air Mauritius commenced operations on the 9,100-kilometre route connecting its base in Mauritius (MRU) and Beijing (PEK) on 6 July. Weekly flights are operated on the route using A340-300s. Andre Viljoen, CEO of Air Mauritius, said: “The non-stop service opens a new channel for promoting bilateral ties and helps Mauritius better share in the economic opportunities provided by China’s rapid development.” Air Mauritius already serves China via Shanghai and Hong Kong, benefiting from estimated traffic of 20,000 travellers between the two countries in 2012.

Taipei Taoyuan became AirAsia Japan’s third international destination following Seoul Incheon and Busan in South Korea and was launched in spite of the announced closure of the airline later this year.  features AirAsia Japan in this week’s airline story .

  • AirAsia Japan commenced new international service on 3 July, when it connected its Tokyo Narita (NRT) base and Taipei Taoyuan (TPE). The daily A320-operated service faces competition from China Airlines (24 weekly flights in the week commencing 15 July), EVA Air (14), Japan Airlines (14), ANA (seven), Cathay Pacific (seven), Delta Air Lines (seven) and Scoot (seven).

  • Avianca, which already serves Mexico City (MEX) with year-round thrice-daily flights from its Bogota hub, added seasonal services to the Mexican capital from Medellin (MDE), the country’s second largest city. Beginning on 5 July, the airline offers thrice-weekly services on the 3,000-kilometre route which it operates using A320s until 31 August.

  • Condor added a new seasonal destination to its offering from Frankfurt (FRA) on 2 July, as it launched flights on the 1,200-kilometre route to Tivat (TIV) in Montenegro. Weekly (Tuesday) A320-operated flights are offered until 24 September. The only other scheduled service between Germany and Tivat is operated by airberlin from Munich, also on a weekly basis.

easyJet launches four summer routes

Ali Gayward, easyjet’s Commercial Manager, shook hands with Liverpool Airport’s CEO, Matthew Thomas, while staff and passengers joined in the fun at the airport.

  • easyJet added four new services in the course of last week, as two destinations were added to the carrier’s offering from Liverpool (LPL) and one each from London Gatwick (LGW) and Lyon (LYS). All newly launched routes are operated using A319s. Dubrovnik (DBV) will be served by easyJet from nine airports this summer, Nantes (NTE) from seven, Newquay (NQY) from two, while Kalamata (KLX) in Greece is a new destination for easyJet.
Launch date Origin Destination WF* Competition
05-Jul-13 Liverpool (LPL) Nantes (NTE) 2
04-Jul-13 Newquay (NQY) 3
06-Jul-13 London Gatwick (LGW) Kalamata (KLX) 2 Germania (1)
Thomas Cook Airlines (1)
06-Jul-13 Lyon (LYS) Dubrovnik (DBV) 2
Source: Innovata w/c 15 July 2013.  *WF: Weekly Frequencies at launch

  • Frontier Airlines, which had inaugurated its first two routes to Wilmington, DE (ILG) in the preceding week, added three further routes to the Delaware airport in the course of last week. The airline, which is currently the only operator offering scheduled services to the airport, uses A320s to carry out the newly launched services.
Launch date Origin Destination WF* A/c
02-Jul-13 Denver, CO (DEN) Wilmington, DE (ILG) 4 A320
02-Jul-13 Orlando, FL (MCO) 2
04-Jul-13 Tampa, FL (TPA) 2
Source: Innovata w/c 15 July 2013.  *WF: Weekly Frequencies at launch.

  • germanwings inaugurated operations on the 2,300-kilometre route from Hamburg (HAM) in northern Germany to Faro (FAO). Beginning on 3 July, the Portuguese destination is served with weekly (Wednesday) A319-operated flights. germanwings, which intends to terminate the service on 28 August, faces competition from airberlin’s also weekly schedule.

Angel de la Campa, Director General of Torreon Airport, welcomed Interjet’s maiden arrival from Mexico City.

  • Interjet increased its offering from Mexico City (MEX) with the launch of services to four new destinations last week. All of the newly launched services are offered with at least six weekly frequencies using A320s and face competition from two or more competitors.
Launch date Origin Destination WF* A/c Competition
08-Jul-13 Mexico City (MEX) Aguascalientes (AGU) 6 A320 Aeromexico (29)
Aeromar (10)
08-Jul-13 Manzanillo (ZLO) 7 Aeromar (15)
Aeromexico (14)
08-Jul-13 Mazatlan (MZT) 7 Aeromexico (20)
VivaAerobus (7)
Volaris (4)
08-Jul-13 Torreon (TRC) 13 Aeromexico (27)
VivaAerobus (7)
Source: Innovata w/c 15 July 2013.   *WF: Weekly Frequencies at launch. inaugurates its fourth route to Croatian Pula

Sampling the new ‘Jet Brew’ in celebration of’s inaugural flight from Newcastle to Pula were Laura Halliday, Newcastle Airport’s Aviation Sales Executive; Julia Austin, Director of Tyne Bank Brewery; and Phil Ward,’s Passenger Sales Director.

  • commenced operations on the 1,600-kilometre route from Newcastle (NCL) to Pula (PUY), its fourth to the Croatian destination. It already serves Pula from its bases at Glasgow, Leeds/Bradford and Manchester. Beginning on 2 July, the carrier operates weekly flights using 737-300s and plans to terminate the service on 3 September.

  • MEA commenced operations on the 1,100-kilometre route from Beirut (BEY) in Lebanon to Yerevan (EVN) in Armenia on 5 July. The route, which was previously operated by Armavia until March 2013, is offered with twice-weekly frequencies using A320s.

  • Royal Jordanian Airlines commenced operations on the 4,800-kilometre route from Amman (AMM) to Accra (ACC) in Ghana via Lagos (LOS) in Nigeria. Beginning on 3 July, the airline operates a twice-weekly schedule on the route using A330s. Amer Hadidi, Royal Jordanian Airlines’ CEO, commented: “We are following an expansion strategy to find new tourism and travel markets in different countries around the world in order to boost tourism to the kingdom and to generate more revenues for the airline, given the decline in tourism movement from the traditional markets of Europe and North America.”

  • SAS, which had commenced operations on 11 seasonal routes in the preceding week, launched the same number of new services in the course of last week as well, as it tries to benefit from the summer high-season. SAS faces competition from Norwegian on four of the newly launched services, including flights from Gothenburg (GOT) and Oslo (OSL) to Pristina (PRN).
Launch date Origin Destination WF* A/c Competition
03-Jul-13 Bergen (BGO) Antalya (AYT) 1 B738 Norwegian (1)
03-Jul-13 Copenhagen (CPH) Thessaloniki (SKG) 2 MD81
04-Jul-13 Cagliari (CAG) 1 A321
02-Jul-13 Gothenburg (GOT) Nice (NCE) 2 B73W Norwegian (2)
04-Jul-13 Pristina (PRN) 1 B73W Norwegian (1)
02-Jul-13 Oslo (OSL) Pristina (PRN) 1 B73W Norwegian (2)
03-Jul-13 Cagliari (CAG) 1 B737
03-Jul-13 Tenerife South (TFS) 1 B738
05-Jul-13 Palermo (PMO) 1 B73W
03-Jul-13 Stavanger (SVG) Antalya (AYT) 1 B738
04-Jul-13 Stockholm Arlanda (ARN) Pristina (PRN) 1 B73W
Source: Innovata w/c 15 July 2013.  *WF: Weekly Frequencies at launch.

  • SATA International, the Azores based carrier, commenced operations on the 1,500-kilometre route from Ponta Delgada (PDL) to Las Palmas (LPA) in Gran Canaria. Beginning on 4 July, the airline operates weekly (Thursday) services on the route using Q400s. Flights to Las Palmas are operated until 29 August in addition to SATA International’s existing thrice-weekly schedule from Madeira.

  • SunExpress expanded its German offering from Izmir (ADB) last week, as it added services on its 11th route to the country. Beginning on 4 July, the carrier operates a thrice-weekly schedule on the 2,000-kilometre route to Frankfurt Hahn (HHN), using 737-800s to carry out the service.

  • TransAsia Airways commenced operations on the 2,400-kilometre route from Taipei Taoyuan (TPE) to Chiang Mai (CNX) in Thailand on 3 July. The service is operated with twice-weekly frequencies using A321s in competition with China Airlines’ twice-weekly schedule. In addition, on 6 July the carrier commenced flights from the Taipei airport to Koror (ROR) in the Republic of Palau. Also twice-weekly frequencies are operated on the 2,400-kilometre route using A320s. Again, China Airlines provides competition with its four weekly flights. Read more about TransAsia Airways in’s analysis this week.

  • launched two new routes in the course of last week. On 3 July, the carrier commenced flights on the 3,100-kilometre seasonal route from Rotterdam (RTM) to Las Palmas (LPA) in Gran Canaria. On 8 July, the carrier also added flights from Amsterdam (AMS) to Tel Aviv (TLV) in Israel, challenging the incumbent El Al (11 weekly flights), KLM (seven) and Arkia (two). Services on both newly launched routes are offered with weekly frequencies using 737-800s.

  • Ukraine International Airlines launched two new routes in the course of last week. On 2 July, the carrier commenced seasonal operations on the 1,000-kilometre route from its Kiev Borispol (KBP) hub to Adler/Sochi (AER) in Russia, a service it operates with thrice-weekly frequencies using E190s until the end of August. Two days later, Ukraine International Airlines commenced flights on its fifth route to Tel Aviv (TLV) in Israel, from Simferopol (SIP) in the Crimea. Twice-weekly 737-operated flights are offered on the route, facing competition from services of the same frequency by Air Onix.

Speaking during the launch event, Volaris’ Senior Sales Manager, Miguel Aguiñiga, commented: “In addition to being a popular tourist destination, Manzanillo is also one of the country’s most important commercial ports and our new service from Tijuana will foster economic activity between the two cities.”

  • Volaris commenced operations on three new routes in the course of last week, adding two destinations to its offering from Cancun (CUN) and one from Tijuana (TIJ). All three routes are offered with low frequencies and operated using the airline’s fleet of A320s.
Launch date Origin Destination WF* A/c
04-Jul-13 Cancun (CUN) Ciudad Juarez (CJS) 2 A320
06-Jul-13 Morelia (MLM) 1
05-Jul-13 Tijuana (TIJ) Manzanillo (ZLO) 2
Source: Innovata w/c 15 July 2013.  *WF: Weekly Frequencies at launch

  • Wizz Air Ukraine grew its offering from Donetsk (DOK) in eastern Ukraine last week, as it made Dortmund (DTM) the second destination it serves from the airport. In addition, the carrier added two new destinations from its Kiev Zhulyany (IEV) base and now serves the capitals of Lithuania and Bulgaria with four- and thrice-weekly frequencies respectively. These last two routes are relatively unusual for Wizz Air, as they link two designated bases together.
Launch date Origin Destination WF* A/c Competition
06-Jul-13 Donetsk (DOK) Dortmund (DTM) 2 A320
06-Jul-13 Kiev Zhulyany (IEV) Sofia (SOF) 3
05-Jul-13 Vilnius (VNO) 4 UTair Ukraine (3)
Source: Innovata w/c 15 July 2013.  *WF: Weekly Frequencies at launch.


Comments are closed